The Ford F-150 continues to dominate the truck market, offering the perfect combination of power, durability, and advanced technology. This truck has always delivered whether you’re hauling supplies across Midland or heading out for a weekend on the backroads near Odessa. Now that the 2025 Ford F-150 has arrived, how does it compare to the 2024 model? Let’s take a closer look at what’s changed and what’s stayed the same.
2025 F-150 Performance and Powertrain
Ford kept the same reliable engine lineup for 2025, which means drivers can still expect a mix of EcoBoost®, hybrid, and V8 options. However, the big news is that the PowerBoost® hybrid system is being refined to offer better fuel efficiency without sacrificing towing capability. Ford has also fine-tuned the 10-speed automatic transmission for smoother shifts and improved power delivery, making every drive through Midland or Odessa feel more controlled and responsive.
For those who use their truck for serious work, the towing and payload capacities remain strong. The 2025 model holds onto the best-in-class capabilities that made the 2024 version such a powerhouse. Whether you’re towing a trailer to Astound Broadband Stadium for a weekend tailgate or hauling equipment to a job site, both models deliver outstanding strength.
Technology and Interior Upgrades
Technology in the 2025 Ford F-150 has taken a significant step forward. The new Ford Digital Experience replaces the previous infotainment system, offering a more intuitive interface and seamless smartphone integration. With a larger, higher-resolution touchscreen and enhanced voice controls, managing navigation, music, and apps while driving through Midland is easier than ever.
Ford also introduced an improved Pro Power Onboard system, allowing drivers to power tools, camping gear, or even small appliances directly from their trucks. This feature was already popular in the 2024 model, but the latest version offers more power options and a user-friendly control system. For those who spend long hours in their truck, the new front seats provide better lumbar support and additional adjustments, making every drive—from quick errands to long hauls—more comfortable.
Exterior and Design Tweaks
At first glance, the 2025 Ford F-150 doesn’t look dramatically different from the 2024 model, but Ford has made a few notable refinements. The front grille and headlights have been slightly redesigned for a more modern, aggressive look. The tailgate now features a new optional work surface, adding extra functionality for those who use their truck for job sites or weekend projects.
For off-road enthusiasts, the Tremor and Raptor models received subtle enhancements, including new wheel designs and improved suspension tuning for even better handling on rough terrain. If you’re taking your truck out to explore the backroads near Odessa, these updates make a noticeable difference in performance and comfort.
Safety and Driver Assistance Features
Ford has always been a leader in truck safety, and the 2025 model continues that tradition. While the 2024 F-150 already offered advanced safety features, the latest BlueCruise hands-free driving system in the 2025 version is more responsive and works on even more highways. This upgrade is a game-changer for long drives, whether you’re headed to a work site or taking a road trip out of Midland.
New driver assistance features also include an upgraded 360-degree camera system for better visibility in tight spots and improved lane-keeping technology. These small but important refinements make daily driving, towing, and parking even more convenient.
Which Ford F-150 is Right for You?
Both the 2024 and 2025 Ford F-150 models offer incredible performance, cutting-edge technology, and the rugged durability that truck owners in West Texas need. If you want the latest tech, improved driver assistance, and refined hybrid performance, the 2025 model is a significant upgrade. But if you’re looking for a truck that already delivers best-in-class towing, power, and interior comfort, the 2024 F-150 remains a solid choice.If you’re ready to explore your options, stop by our Ford dealer in Midland to test drive the latest Ford F-150. Whether you’re searching for Ford trucks near Odessa or need expert advice on which model fits your lifestyle, our team at Rogers Ford is here to help.
Winter is here, and with it comes icy roads, freezing temperatures, and unpredictable weather conditions that can put your Ford to the test. As you gear up for cozy nights and holiday road trips, don’t forget to prepare your car for the challenges of the season. Proper winter maintenance isn’t just about avoiding breakdowns; it’s about ensuring your safety and your vehicle’s reliability when you need it most. Whether navigating snowy streets in Midland or visiting family, taking a proactive approach to winter car care will save you time, money, and stress. At our certified Ford service center, we’re here to help you every step of the way, offering expert advice, high-quality OEM parts, and a commitment to keeping your Ford in peak condition. Let’s dive into some of the best tips to get your vehicle ready for winter!
1. Switch to Winter Tires
Winter tires are a game-changer for handling cold or icy roads. Their specialized rubber compounds and deep treads enhance grip in cold conditions, giving you better control and reducing the risk of skidding. Investing in winter tires can make all the difference if you frequently encounter icy streets or snow-covered highways. Need help picking the right set? Visit our service center, and we’ll guide you through your options.
2. Test Your Battery
Cold weather can sap your battery’s power, especially if it’s nearing the end of its life. A weak battery could leave you stranded on a frosty morning. Our team can test your battery’s health and replace it with a genuine Ford OEM battery if needed, ensuring reliable starts even on the chilliest days.
3. Top Off and Check Fluids
Fluids are the lifeblood of your vehicle, and they need extra attention in winter:
- Antifreeze/Coolant: Ensures your engine doesn’t freeze.
- Oil: Consider switching to a winter-grade oil for smoother performance in cold weather.
- Windshield Washer Fluid: Choose a winter formula that won’t freeze in the reservoir.
We’ll inspect your vehicle’s fluid levels and refill them with Ford-approved options for optimal performance.

4. Upgrade Wiper Blades and Lights
Visibility is crucial in winter, so don’t overlook your wipers and lights. Winter-specific wiper blades are designed to handle cold temperatures and ice, and functioning lights ensure you can see and be seen in low-light conditions. Stop by, and we’ll make sure these essentials are in top shape.
5. Inspect Your Heating System
No one wants to drive a freezing car, especially when temperatures plummet. We’ll check your heater and defroster to ensure they work efficiently, keeping your windshield clear and your cabin toasty warm.
6. Build a Winter Emergency Kit
Unexpected situations happen, so be prepared with essentials like an ice scraper, snow brush, jumper cables, blankets, and even snacks. These items can be lifesavers in a pinch and keep you safe while waiting for help.
7. Schedule Routine Maintenance
Winter weather can exacerbate existing issues, so don’t skip your regular check-up. Our technicians will inspect your brakes, belts, hoses, and tires to catch small problems before they become big headaches.
Your Winter Partner: Certified Ford Service Center
At our certified Ford service center, we make winter prep easy. From expert maintenance to high-quality OEM parts designed specifically for your Ford, we ensure your vehicle is ready to face the season with confidence. Don’t wait for winter troubles—schedule your appointment today and drive with peace of mind all season long!
When it comes to trucks, Ford has a reputation for building vehicles that are tough, reliable, and designed to get the job done. Whether you’re navigating the bustling streets around Midland Park Mall or towing equipment to a worksite near Astound Broadband Stadium, there’s a Ford truck for you. Each model is unique, so let’s see which might be the best Ford Truck for your lifestyle in Midland, TX.
Ford Maverick: Big Capability in a Small Package
The Ford Maverick is proof that good things come in small packages. As Ford’s first fully hybrid pickup, it’s perfect for those who need a truck that balances practicality with efficiency. If you spend the day running errands around town or enjoy weekend trips out to Sibley Nature Center, the Maverick fits the bill. Its compact size makes it easy to park downtown or slip into a crowded lot at the grocery store, while its clever bed design means you can still pack everything you need for a DIY project or a camping trip.

Ford Ranger: Ready for Adventure
The Ford Ranger strikes the perfect balance between capability and maneuverability. It’s tough enough to take on off-road trails out near Monahans Sandhills but still agile enough for navigating through busy streets on your way to Midland College. The Ranger delivers power where it counts without feeling oversized, making it ideal for Midland drivers who want versatility without going all-in on a full-size truck.
Whether you’re hauling supplies for a home renovation or loading up fishing gear for a trip to Lake J.B. Thomas, the Ranger feels right at home.

Ford F-150: A Midland Staple
The Ford F-150 is practically a legend in these parts, and for good reason. It’s the kind of truck you can count on for anything, whether it’s towing a trailer to Astound Broadband Stadium or moving equipment to a ranch outside the city. With a variety of engines to choose from, the F-150 lets you customize your truck to fit your needs perfectly.
In Midland, where work and play often require some serious capability, the F-150 is as reliable as it is adaptable. It’s the truck you see everywhere for a reason—it just works.

Ford Super Duty: Built for the Big Jobs
The Ford Super Duty is ready to answer the call if your work demands extreme power. This truck is designed for heavy-duty towing and hauling, making it the go-to choice for contractors, ranchers, and oilfield workers in West Texas. Whether you’re pulling a massive trailer down Business 20 or hauling materials out to a job site, the Super Duty doesn’t break a sweat.
What’s remarkable is that even with all its muscle, the Super Duty still offers advanced technology like Pro Power Onboard™ and Ford’s driver-assist systems, ensuring your long days are both productive and comfortable.

Find Your Ford Truck in Midland
No matter which Ford truck you choose, each model delivers the toughness and dependability that Midland drivers count on. At Rogers Ford, we know that your truck is more than just a vehicle—it’s a tool, a companion, and sometimes even a lifeline for your work and adventures.
Stop by our dealership on Wall Street, near Beal Park, to test drive the Ford Maverick, Ranger, F-150, or Super Duty and find the perfect truck for your needs. Whether you’re looking for fuel efficiency, off-road prowess, or heavy-duty power, we’re here to help you get behind the wheel of a truck ready to take on Midland life.Ready to experience Ford tough? Visit our Midland Ford Truck Dealer today or check out our inventory online to see what’s available!
Top 4 Best Used Ford Models in Midland
If you’re looking for a high-quality vehicle without breaking the bank, a used Ford can be a fantastic choice. Ford has a long-standing reputation for building durable, reliable vehicles, from versatile SUVs to fuel-efficient sedans and powerful trucks. Whether you’re looking for a Ford F-150 to handle Midland’s rougher terrain or a Ford Escape for family outings to Hogan Park, Ford offers a wide range of options that hold their value well over time.
In this article, we’ll guide you through some of the best used Ford models in Midland, highlighting their key features, benefits, and what makes them stand out in today’s competitive pre-owned market.
Ford F-150: The Ultimate Workhorse
The Ford F-150 consistently ranks as one of the best-selling trucks in the U.S. for good reason. Known for its durability and performance, a used F-150 offers the power you need for towing, hauling, and everyday driving with ease. With various engine options, the F-150 can handle both light and heavy-duty tasks, whether you’re hauling equipment or making long trips around Texas. Additionally, newer models often feature modern tech and safety features, including advanced towing assistance, which makes driving the F-150 as enjoyable as it is functional.

For those who need an all-purpose truck that holds its value, a used Ford F-150 is hard to beat. Look for models with EcoBoost engines for a blend of power and fuel efficiency, a bonus if you’re aiming to save on fuel costs.
Ford Escape: Compact SUV with Big Capabilities
The Ford Escape combines the versatility of an SUV with the maneuverability of a sedan, making it perfect for urban and suburban environments alike. A used Ford Escape is an excellent choice if you want a vehicle that fits well into Midland’s busy streets but is spacious enough for weekend getaways to Big Spring or family outings to local parks.

The Escape offers several engine options, including a fuel-efficient turbocharged EcoBoost, which gives you the power you need while keeping fuel costs low. Many used Escapes from recent years also come equipped with Ford’s SYNC infotainment system and advanced safety features, such as lane-keeping assist and blind-spot monitoring, adding peace of mind to every drive.
Ford Explorer: A Spacious, Family-Friendly SUV
For those who need even more space, the Ford Explorer provides ample room and versatility, ideal for larger families or anyone needing extra cargo capacity. Known for its reliability and excellent safety ratings, a used Explorer is a solid investment for those seeking a family-oriented vehicle that doesn’t compromise on performance. It comfortably seats up to seven passengers, making it an excellent choice for carpooling or road trips across Texas.

The Explorer also features a variety of tech options, including advanced navigation and entertainment systems, which can be a game-changer for families spending a lot of time in the car. With many trim levels to choose from, a used Ford Explorer allows you to find the right balance of features and price.
Ford Mustang: A Classic for Performance Enthusiasts
The Ford Mustang is a legendary option for those looking for something with a little more power and a lot of style. A used Mustang offers drivers a thrilling experience without the price tag of a brand-new model. Known for its impressive horsepower, the Mustang is a classic American muscle car that’s as iconic as it is fun to drive.

With a variety of engines, including powerful V6 and V8 options, a used Mustang can satisfy both everyday driving needs and a craving for speed. While not ideal for family transport, a Mustang is an excellent choice if you’re after performance, style, and a vehicle that stands out on the road.
Why Buy a Used Ford?
Choosing a used Ford comes with multiple advantages beyond just price savings. Ford vehicles are built to last, and many models retain their value well, making them smart investments. Additionally, buying used can often mean getting more features for your money, especially in Midland, where you may want conveniences like all-wheel drive or advanced safety tech that might be pricier in newer models.
Ford’s focus on safety, innovation, and driver satisfaction makes them popular in the used market, offering peace of mind that you’re investing in a vehicle that will serve you well for years to come.
Find Your Perfect Used Ford Model Today
If you’re considering a used Ford in Midland, let us help you find the model that best fits your lifestyle and budget. At Rogers Ford, we offer a wide selection of quality pre-owned Ford vehicles, from trucks and SUVs to sedans and muscle cars. Take a test drive, explore our inventory, and see why Ford remains one of the most trusted names on the road.
When you’re looking for a reliable used car in Midland or Odessa, Rogers Ford offers a standout selection. Certified Pre-Owned (CPO) Ford vehicles deliver quality, affordability, and peace of mind.
Thorough Inspections for Guaranteed Quality
Each CPO Ford goes through rigorous inspections. Gold Certified models must pass a 172-point inspection, while Blue Certified vehicles go through a 139-point check. This ensures that you’re driving a vehicle that meets Ford’s high standards for safety and performance. Perfect for commuting around Midland’s Loop 250 or venturing further to Hogan Park.

Comprehensive Warranty Coverage
Ford’s CPO vehicles come with comprehensive warranty packages. Gold Certified vehicles include a 12-month/12,000-mile warranty, along with a 7-year/100,000-mile powertrain warranty. Blue Certified options offer a 90-day/4,000-mile warranty. Our warranty protects you whether you are going to the Astound Broadband Stadium or the Midland Park Mall.
24/7 Roadside Assistance
In the event of an emergency, 24/7 roadside assistance backs each CPO vehicle. If you’re driving late at night near West Wall Street or near Midland International Airport, help is just a call away.
FordPass™ Rewards and CARFAX® Report
Purchasing a CPO Ford from Rogers Ford earns you FordPass™ Rewards Points, which can be used for maintenance at your next service visit. Every CPO vehicle includes a free CARFAX® Vehicle History Report. This report provides full transparency before you drive away.

Shop Local, Drive Confident
When you choose Rogers Ford, you get a quality vehicle. You also join a family of happy customers who value our service and commitment to the community. Our friendly staff is here to help you with every step of buying a car. We will make sure you find the right vehicle for your needs and budget.
We have a wide range of Certified Pre-Owned (CPO) Ford vehicles. Each one is carefully inspected to meet high quality standards. Plus, with our competitive pricing and financing options, you can drive away with confidence.
Join the Rogers Ford Family
Visit our used car dealership in Midland today and experience the difference of shopping local. Our friendly team is ready to assist you, answer your questions, and help you find the perfect vehicle. Family-owned and operated in Midland for over 60 years, Rogers Ford is always the right choice!
Summer in Midland can be brutal, especially for your Ford truck. With temperatures often reaching scorching levels, it’s crucial to take extra steps to protect your vehicle from the elements. Whether you’re heading out to Astound Broadband Stadium for a game or taking a road trip to Monahans Sandhills State Park, ensuring your truck is well-protected from the summer heat will keep it running smoothly and looking great for years to come. Here are five essential tips to help safeguard your truck during the hottest months of the year.
Keep Your Truck Cool with Proper Ventilation
The Texas summer can be relentless, with temperatures often soaring into the triple digits. For Ford truck owners in Midland, keeping the interior of your vehicle cool is essential to protect it from the harsh sun. Parking in shaded areas or using a sunshade can significantly reduce the interior temperature. If you have to park outside, crack the windows slightly to allow hot air to escape, preventing the buildup of heat that can damage your truck’s interior materials like the dashboard, seats, and electronics.
Protect Your Paint Job from the Sun
The intense summer sun can wreak havoc on your truck’s exterior, causing the paint to fade and even crack over time. Regularly washing and waxing your Ford truck can create a protective barrier against UV rays. Consider using high-quality car wax with UV protection to preserve your truck’s vibrant color. If possible, park your truck in a garage or covered area when not in use to minimize direct sun exposure.
Monitor Tire Pressure Regularly
The heat doesn’t just affect your truck’s interior and exterior; it can also impact your tires. High temperatures can cause the air inside your tires to expand, leading to overinflation, which increases the risk of a blowout. On the other hand, underinflated tires can overheat, leading to premature wear. To avoid these issues, check your tire pressure regularly during the summer, especially before long drives to popular destinations like Big Spring State Park or even a day at the Tall City Blues Fest.

Maintain Your Cooling System
Your truck’s cooling system is its first line of defense against overheating, so it’s crucial to keep it in top condition during the summer. Regularly check the coolant levels and top them off if necessary, and make sure the radiator and hoses are free from leaks or damage. If you haven’t had a coolant flush in a while, consider scheduling one to ensure your engine stays cool, even on the hottest Midland afternoons.
Protect Your Truck’s Battery
The summer heat can be tough on your truck’s battery, leading to a shorter lifespan or unexpected failures. High temperatures can cause the fluid in your battery to evaporate, leading to corrosion and reduced performance. To protect your battery, keep it clean and check the terminals for any signs of corrosion. If your battery is over three years old, consider having it tested to ensure it’s still holding a charge. A little preventive maintenance can save you from being stranded in the heat.
Protect Your Truck at Rogers Ford
By following these tips, you can keep your Ford truck in peak condition all summer long, no matter where your adventures take you. If you need any help with maintenance or want to ensure your truck is summer-ready, visit Rogers Ford in Midland. Our expert service team is here to help you keep your truck running smoothly, so you can enjoy everything the summer has to offer without any worries.
Which Best Ford Truck in Midland?
Are you looking for a new truck that perfectly fits your lifestyle and needs? Rogers Ford in Midland, Texas, is here to help you find the ideal vehicle. Whether you’re cruising down Loop 250 or tackling tough tasks near Wadley Barron Park, Ford trucks offer the power, dependability, and versatility you require. In this blog, we’ll dive into the standout features and benefits of three popular Ford trucks: the Ford F-150, Ford Ranger, and Ford Maverick.
Ford F-150: The Ultimate Powerhouse
Overview
The Ford F-150 has long been the benchmark for full-size trucks, marrying rugged durability with cutting-edge innovation. It’s perfect for heavy-duty tasks on Andrews Highway or a weekend escape to Beal Park. For even greater power, consider the F-250 or F-350, which boast superior towing and payload capabilities.

Key Features
- Engine Options: Choose from various engines, including the efficient 3.3L V6, the robust 5.0L V8, and even a hybrid option. The F-250 and F-350 go further with available 6.7L Power Stroke® V8 Turbo Diesel engines.
- Towing Capacity: With a maximum towing capacity of up to 13,500 pounds, the F-150 is ready for your toughest jobs. The F-250 and F-350 can handle even heavier loads, making them perfect for substantial hauls.
- Technology: Stay connected and safe with advanced features like Pro Power Onboard, Ford Co-Pilot360, and the SYNC 4 infotainment system.
Ideal For
Individuals who need a reliable truck for both work and leisure. Whether you’re hauling materials to a construction site or taking the family to Dennis the Menace Park, the F-150, F-250, and F-350 are versatile and dependable choices.
Ford Ranger: The Adventure Seeker’s Dream
Overview
The Ford Ranger is a midsize truck designed for those who crave off-road adventures. It excels on the trails at Hogan Park and effortlessly navigates Midland’s bustling streets.

Key Features
- Engine: Powered by a 2.3L EcoBoost engine delivering 270 horsepower and 310 lb-ft of torque.
- Off-Road Capabilities: The available FX4 Off-Road Package includes skid plates, off-road tires, and tuned suspension for rugged terrain.
- Interior Comfort: Enjoy a comfortable ride with features like dual-zone automatic climate control and premium sound systems.
Ideal For
Outdoor enthusiasts and weekend adventurers who love hiking and camping. The Ranger’s off-road capabilities and compact size make it ideal for exploring tight trails and city streets.
Ford Maverick: The Urban Powerhouse
Overview
The all-new Ford Maverick revolutionizes the compact truck segment with its small footprint and impressive capabilities, making it perfect for city driving.

Key Features
- Hybrid Powertrain: The standard 2.5L hybrid engine offers excellent fuel efficiency and a smooth ride.
- Versatility: The FLEXBED system lets you customize the bed for your needs, whether carrying sports gear to Scharbauer Sports Complex or gardening supplies from Lowe’s.
- Technology: Stay connected with standard Apple CarPlay, Android Auto integration, and FordPass Connect.
Ideal For
City dwellers and young professionals looking for a versatile vehicle for both daily commutes and weekend getaways. The Maverick’s compact size and fuel efficiency make it an excellent everyday choice.
Explore Your Perfect Ford Truck in Midland Today!
Whatever your needs, Ford has a truck that’s right for you. Each model is designed to cater to different lifestyles and requirements, from the robust F-150 to the adventurous Ranger and the versatile Maverick. Visit Rogers Ford in Midland, TX, to explore our extensive inventory and take a test drive. Our expert team is ready to help you find the perfect truck to match your needs.
Ready to discover your next Ford truck? Contact Rogers Ford today, and let us assist you in driving home the truck of your dreams. Whether you’re navigating Midland’s streets or exploring the scenic routes around the Permian Basin, Rogers Ford has the perfect truck for you.
When it comes to handling heavy-duty tasks, the Ford F-150 stands as a true champion. For those who frequently tow trailers, whether for work or leisure, the Pro Trailer Backup Assist feature is a game-changer. This innovative technology makes the often stressful and tricky process of backing up a trailer as easy as turning a knob. Let’s dive into how this feature works and why it’s a must-have for trailer enthusiasts in Midland, Texas.
What is Pro Trailer Backup Assist?
Pro Trailer Backup Assist is an advanced driver-assist feature available on the Ford F-150. It simplifies the process of reversing with a trailer by allowing the driver to control the direction of the trailer using a dashboard-mounted knob. The system handles the steering, adjusting the truck’s front wheels to ensure the trailer moves in the desired direction.

How Does It Work?
- Initial Setup: First, the system needs to be calibrated to your trailer. This involves attaching a checkered sticker to the trailer tongue and following the on-screen prompts to input trailer dimensions. This setup ensures the system understands the specific characteristics of your trailer.
- Engage the System: Once setup is complete, engaging Pro Trailer Backup Assist is simple. Shift the truck into reverse, press the Pro Trailer Backup Assist button, and start using the knob on the dashboard.
- Control with Confidence: Turn the knob left or right to guide the trailer in the desired direction. The truck’s steering wheel will automatically adjust to follow your commands. This system eliminates the need to counterintuitively turn the steering wheel in the opposite direction, making trailer backing more intuitive and less stressful.
Why Midland Drivers Love It
Pro Trailer Backup Assist is a boon in Midland, where the community thrives on outdoor activities and work often involves heavy equipment. Whether you’re towing a boat to Lake J.B. Thomas for a weekend getaway or hauling equipment to a job site, this feature enhances safety and precision.

Practical Benefits
- Ease of Use: Pro Trailer Backup Assist makes you feel like a pro even if you’re a novice at towing. The intuitive knob control simplifies the process, reducing the learning curve.
- Enhanced Safety: By taking control of the steering, the system minimizes the risk of jackknifing and other common trailer-related accidents. It ensures smoother, more controlled maneuvers, especially useful in crowded areas like parking lots or narrow driveways.
- Time-Saving: With Pro Trailer Backup Assist, what used to be a time-consuming task becomes quick and efficient. You’ll spend less time struggling with reversing and more time enjoying your journey or focusing on the job at hand.
Real-Life Scenarios in Midland
Imagine you’re heading to the Astound Broadband Stadium for a tailgate party. Navigating the crowded parking lot with a trailer in tow can be daunting. Pro Trailer Backup Assist allows you to effortlessly back into a tight spot, impressing your friends and ensuring you get the best spot without breaking a sweat.
Or perhaps you’re visiting Hogan Park for a family picnic, and you need to back your trailer into a designated spot. With this feature, you can confidently and accurately position your trailer, avoiding obstacles and ensuring everyone’s safety.
Conclusion
The Ford F-150’s Pro Trailer Backup Assist is a perfect blend of technology and practicality, designed to make the lives of trailer-towing drivers more manageable and safer. For Midland residents, this means more time enjoying the diverse local attractions and less time worrying about the complexities of trailer maneuvering. Whether for work or play, the Pro Trailer Backup Assist feature is an invaluable addition to the already impressive Ford F-150.
So next time you plan a trip to Big Sky Drive-In Theatre or transport materials for a project, let the Pro Trailer Backup Assist take the hassle out of your journey, ensuring you arrive easily and confidently. Visit Rogers Ford in Midland to experience this revolutionary feature firsthand and see how it can enhance your driving experience.
Mustang’s 60th Anniversary: The Ford Mustang Continues to Lead as America’s Favorite Sports Car
The Ford Mustang, an icon of American automotive excellence, has once again clinched the title of America’s best-selling sports car, a distinction it has proudly held for over a decade. This achievement underscores the Mustang’s enduring appeal, combining performance, style, and the spirit of freedom that resonates with drivers not just in Midland, Texas, but across the globe.
A Decade of Dominance
In 2023, over 59,000 Mustang enthusiasts welcomed a new pony car into their lives, contributing to the nearly one million Mustangs delivered in the past ten years. This monumental success is not confined to the shores of America; the Mustang’s allure spans continents, with drivers in China, Europe, Australia, and South America eagerly anticipating the arrival of the latest model in 2024.
Celebrating 60 Years of Mustang

To celebrate Mustang’s 60th anniversary, Ford introduces a special Vermillion Red and Ebony Black logo, echoing the original Mustang’s debut at the 1964 World’s Fair. This year, owners of the seventh-generation Mustang will receive an exclusive feature via an ‘Automatic Software Update,’ further cementing the Mustang’s legacy in the automotive world.
The Seventh-Generation Mustang: A New Chapter
The all-new Mustang continues to captivate with its breathtaking design, exhilarating performance, and the unmistakable roar of its engine. Whether it’s the freedom of the convertible or the sleekness of the coupe, the power of the V8, or the efficiency of the turbocharged 4-cylinder, the Mustang offers a range of options to suit every enthusiast’s dream. And with its presence on racing circuits worldwide, the Mustang’s legacy of performance and innovation is undeniable.

Driving a Mustang in Midland
Imagine cruising down Loop 250 or taking a scenic drive to Hogan Park in a vehicle that’s more than just a car—it’s a symbol of passion and progress. The Ford Mustang is perfect for those who demand excellence and exhilaration in every journey. Whether you’re navigating the bustling streets of Midland or exploring the vast landscapes of Texas, the Mustang delivers a driving experience like no other.
Find Your Mustang at Rogers Ford
At Rogers Ford, we’re proud to offer the legendary Ford Mustang among our extensive selection of new and used vehicles. Serving Midland, TX, and the surrounding communities of Odessa, TX, and Big Spring, TX, we’re here to help you find the Mustang that speaks to your spirit of adventure and desire for performance.
Our dedicated team understands the importance of finding the right vehicle to fit your lifestyle and preferences. That’s why we invite you to visit us and explore the latest Mustang models and the rest of our Ford lineup. With Rogers Ford, you’re choosing a dealership that values quality, service, and a commitment to customer satisfaction, embodied in our motto: “Trust Rogers Ford.”
Celebrate the enduring legacy of America’s favorite sports car by making your next Mustang a part of your life. Discover the power, performance, and passion of the Ford Mustang at Rogers Ford, where we’re excited to help you embark on your next automotive adventure.
Odessa, Texas, is a vibrant city known for its rich culture, spirited community, and, surprisingly to some, its mouthwatering burgers. For those of us who appreciate the beauty of a perfectly cooked burger and the thrill of driving a Ford that matches our taste for adventure, combining the two experiences can elevate a simple meal pickup into an unforgettable journey. Whether you’re cruising down E 42nd Street or navigating the bustling corners of JBS Parkway, Odessa’s culinary landscape promises a burger to satisfy every palate.
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